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The Kia Optima is a mid-size car produced by Kia since 2000 and sold under different names around the world. The first generation was mainly sold under the Kia Optima name. But in Europe and Canada, the Kia Magentis name has been used since the start of sales in 2002. For the second generation, the company will use the Lotze and Optima designations in the South Korean market and Magentis worldwide, with the exception of the United States, Canada, and Malaysia. The Optima name will be retained until the 2021 model year. It designation will be used in all markets starting with the launch of the fifth-generation 2019 model year. The 2002 Kia Optima has been slightly updated.
A more luxurious version of the Optima, called Regal, is sold in South Korea. In 2003 the grille was redesigned with the Kia emblem for the U.S. market, and in 2004 the headlights were changed. Sales of the second-generation Kia Optima began in Malaysia on August 15, 2007. It is powered by a DOHC CVVT Theta engine with a four-speed automatic transmission. It was redesigned in 2008 and introduced at the New York International Auto Show. The headlights and taillights were redesigned as part of the update. In addition to the new look, the length of the car has also increased slightly.
The engine is also new. And the interior has been redesigned. The main interior changes are a redesigned dashboard and Sirius/AM/FM/MP3/CD satellite radio with an additional jack. The 2010 models now feature a one-touch start system with a proximity key. And SX models are equipped with paddle shifters. In Australia, the Magentis was launched in August 2006, replacing the Kia Optima. The Magentis was originally offered with a four-cylinder or V6 engine. In 2007 only 741 units were sold. The new model is based on the same platform as the Hyundai i40 Estate. Known as the Kia K5 in South Korea and China, it made its world debut at the 2010 New York Auto Show. It has a sleeker, sportier silhouette, designed by the new chief designer Peter Schreyer.
The new design will be used on the Forte and Sorento and the upcoming Sportage and Cadenza. The model incorporates the new Tigrin grille, also designed by Schreyer. The TF design team, consisting of Peter Schreyer and Miklos Kovacs, is led by Italian Davide Limongeli. Unlike the Magentis, the model will be called Optima for the first time. A panoramic roof, heated and cooled front seats, heated rear seats, and a navigation system are also available. SX models feature a rear spoiler, metal pedals, black carbon fiber hybrid interior, paddle shifters, and illuminated tires. The third-generation model has two different ignition modes.